The Store

An in-depth look at the main Neiman-Marcus store and corporate headquarters in Dallas: the selection, presentation, marketing, pricing, advertising and selling of a vast array of consumer products including designer clothes and furs, jewelry, perfumes, shoes, electronic products, sportswear, China and porcelain, and many other goods. Internal management and organizational aspects of a large corporation are shown, i.e., sales meetings, development of marketing and advertising strategies, training, personnel practices and sales techniques.

Genre:

Documentary

Duration:

118 min

Cast:

Art Buchwald, Lady Bird Johnson

Quality:

HD

Director:

Frederick Wiseman

Release:

1983

Country:

United States

Rating:

6.4